Brand newShe'd never typed a word to an AI. Step 0.1 was her first try.
Forty families, twelve volunteers and a clipboard. Sign-ups on paper, reminders by phone, one at a time.
Everything our team uses to build and sell software, written down as steps anyone can follow, even if you've never used AI. Paste a prompt, fill in your details, follow the clicks, tick the box. No code to write. No developer to hire.




Real screens from the Playbook portal
1You sign up for every new tool that drops. A month later there's another one.
2You're collecting certificates. Nobody who buys software asks to see one.
3You've typed your best ideas into free apps you don't own.
4You've been perfecting the same app for months, and you still can't say who it's for.
Meanwhile, software for every industry is getting built faster than ever, and waiting got expensive. The fix isn't another tool. It's the steps, in order, from a team that builds and sells software every day.
Wherever you're starting from, there's a rung for you. Each of these three knew a problem better than anyone selling software for it.
Brand newShe'd never typed a word to an AI. Step 0.1 was her first try.
Forty families, twelve volunteers and a clipboard. Sign-ups on paper, reminders by phone, one at a time.
Done a littleHe tried an app builder. He got half a dispatch board and an empty credit balance.
Loads in one app, drivers in a group text, invoices in a spreadsheet. His one try at fixing it broke the first time a driver used it.
Already startedSix repos, three domains, zero paying users.
He can ship a working app in a weekend. He's done it six times. Nobody pays for any of them.
If you know a problem better than the people selling software for it, this was written for you.
Most builders don't have a skills problem. They have a folder of finished apps nobody's paying for. Once your first version is live, these two rungs are how we build and run software for real customers.
You still start at the beginning. Not to learn clicks: Part 1 has you talk to five buyers, write a one-page plan and set a price before you build. It's the step most builders skip, and it's why their apps sit unpaid.
Our team met at 5 AM and talked through exactly how we build. Every session was recorded and turned into these steps.
The prompts, the house rules and the 14 blueprints come from the same kinds of apps our team builds and sells: credit, tax, travel and more.
Every tool we use day to day, what it costs and how we use it. By the Builder steps, you're working the way our team works now.
If you can read, you can follow it. A step opens only when you finish the one before it, so you always know what's next.
Her phone. Your web address. She makes an account, does the one job your app is for, and nothing breaks. You watched it happen over her shoulder. That's the finish line for week 7 on the Playbook's path, and every step before it ends with boxes you tick.
It's a plan, not a promise. The path is laid out for about 3 hours a day, 6 days a week. At half the hours, plan on twice the weeks.

the prompt for the step into your helper.

the [WORDS IN BRACKETS] with your business.

the clicks, one screen at a time.

the Done when boxes. Then move on.
Try one right now. This is step 1.1, exactly as it is in the Playbook. Type your idea and watch the prompt fill in.

Step 1.1 · Beginner
You are helping me pick the problem and the buyer for a small app. I am not technical. Use plain, short words with me. Here is my idea, in my own words: [DESCRIBE YOUR IDEA IN 2 TO 5 SENTENCES] Who I think it is for: [THE KIND OF PERSON OR BUSINESS] How they deal with this problem today: [WHAT THEY DO NOW, OR "I DON'T KNOW"] Help me write ONE sentence in this shape: "[WHO] has [PROBLEM]; my app [DOES WHAT] so they [RESULT FOR THEM]." Work like this: 1. Ask me up to 5 short questions first, one at a time. Wait for each answer. Do not guess. 2. Then give me 3 versions of the sentence. Make the WHO narrow (one kind of person, not "everyone" or "small businesses"). Make the RESULT something they would notice in their own day. 3. For each version, say what it replaces (what they do today instead). 4. Run the shrink gate on each one: could a buyer see the first result within 7 days of part-time use? Say yes or no, and why. If no, show me a smaller version that passes. 5. Tell me which version you would pick and why, in 2 lines. Keep it small. If my idea is really 3 apps, say so and help me pick one.
Pick one of three goals. Start 4 gives every week a date and tells you what you'll have by the end of it. Tap through the weeks.
Plan it, build a first version, put it online, take real payments and find your first customers. Start here through Part 4, the blueprint card for your type of app (Part 11), and the new Beginner and Builder steps that stop the costly mistakes.
Week of 131
By the end of the week
Your accounts are made and locked. Your AI helper knows your business. You know your type of app, your buyer and the problem.
Accounts, your AI helper, how to talk to it, this path. Find your type of app (11.1), then read its blueprint card (one of 11.2 to 11.16). Pick the problem and the buyer. Start the competitor look.
in a guided portal that opens the next step when you finish one, so you always know what's next.
inside your app: it answers from your files, sends you a morning brief, and asks your OK before anything risky.
filled in with your business before you copy them, so you never stare at a blank chat box.
so every decision gets written down once, and your helper reads it every time.
for your goal (your first software, your own Chief of Staff, or both), so every week has a finish line.
booking, CRM, client portal, marketplace and 10 more, the same kinds of apps our team builds, so you build the right thing first and know what bites later.
a starter project, a house rules file and roadmap templates, so day one isn't a blank folder.
a made-up business with its documents and spreadsheets, so you practise before you touch your own data.
Build It With Us, our team's done-with-you build, is $15,000. The Playbook is the same steps and the same tools, for you to do yourself.
Start here if: You've never built software
At the top: Plan, build, launch and grow a first version by following prompts and clicks
Make your accounts, set up your helper, and learn to hand it a recipe. Pick your 3-month path.
Who it's for, what problem it fixes, 5 talks with buyers, a one-page plan, and a short first version.
Build it one piece at a time: ask, check, save. Database, logins, test payments, then online.
Your address, your price, terms and privacy, a first payment, and your first 10 customers.
Measure, listen, fix, and add to it without breaking what works. Your first audit.
Find your type of app out of 14 and get its blueprint: the data, the roles, the money, what to build first and what bites later.
Start here if: You've shipped a first version
At the top: Use our tools and our way of working, every day
Every tool we use, what it costs, and how we use it day to day.
House rules, skills, a crew of helpers, switches, gates, and getting unstuck.
A starter project, a house rules file, and skill and roadmap templates, ready to fill in.
Start here if: You run software people pay for
At the top: Build systems that run your business, serve many customers on one app, and run it like a business
Features that think, knowledge bases, helpers that ask before they act, and the rules that keep them honest.
Many customers on one app, one login across apps, support, security and backups.
Your own Chief of Staff inside your app: it answers from your files, sends a morning brief, and asks your OK before anything risky.
Open your Playbook and read all of Start here: every account you'll make, every tool and what it costs, and your 3-month path. If it's not for you, ask for a full refund. The window closes when you open a step past Start here or download a file, because after that you have the Playbook.
You'll pay for a few tools as you go; Start 1 lists every cost. You can start for about $20 a month.
One time, plus any sales tax that applies. You pay on Square's secure page.
It opens in a free Wealth Pioneer University account, made with your email when you buy.
No refunds once you open the Playbook portal or download any file. Until then, you can ask for a refund of The AI Software Playbook. Reading Start here in the portal doesn't count.
One time, plus any sales tax that applies. You pay on Square's secure page. Your card is kept safely with Square, so you can add the support group in one tap. It's never charged without your OK.
No. Part 0 starts at the very beginning: making your accounts and having your first chat with your helper. If you can read, you can follow it.
The Beginner steps will go fast, and you can't skip them, on purpose: they're where you talk to buyers and set a price before you build. After that, the Builder and Expert steps are how our team works every day: Claude Code and Codex, skills, a crew of agents, review gates, many customers on one app, security and backups.
It's written for people who aren't. You copy prompts, follow clicks and tick boxes. When the build gets stuck (it will), step 2.7 tells you what to do. It still takes hours every week.
The 3-month path is planned for about 3 hours a day, 6 days a week. At half the hours, plan on about twice the weeks. Some steps take an hour; some take days, because you wait on people. We don't promise how long any step takes.
A few tools: your helper, hosting, a database and a web address. Start 1 lists every cost, plainly. You can start for about $20 a month and add the rest as you need it.
Neither. It's $497, one time, with no subscription. There's no group to join and nothing to sit through.
You can: Build It With Us is $15,000, and our team builds it with you. The Playbook is the same steps and tools for people who'd rather do it themselves, and own every piece of it.
Read all of Start here first. If it's not for you, ask for a full refund. The rule in full: No refunds once you open the Playbook portal or download any file. Until then, you can ask for a refund of The AI Software Playbook. Reading Start here in the portal doesn't count.
Yes, if you want it. After you buy, you can add the Playbook support group on Telegram for $49 a month: ask anything, and our bot answers from the Playbook; when it can't, the team steps in. It's optional. The Playbook works without it.
No. Results are not promised. What you get out of this depends on your idea, your market, your time, your money and many things we don't control. Most people who buy any training never finish it; the Done when boxes are there to help you finish.
Start 1 takes about 1 to 2 hours. You could finish it tonight.